Why Jellycat in London Is a Must for Plush Toy Lovers
I’ve always been a sucker for soft, cuddly toys, and Jellycat plushies are in a league of their own. Their quirky designs, from bashful bunnies to cheeky avocados, make them perfect for kids, collectors, or anyone who loves a bit of whimsy. Living in or visiting London? You’re in luck—London is a treasure trove for Jellycat fans! Whether you’re hunting for a classic design or a limited-edition piece, this city has it all. In this listicle, I’ll share the top 10 places to find Jellycat in London
1. Selfridges: The Plush Paradise on Oxford Street
Selfridges is a London icon, and its toy department is a haven for Jellycat lovers. Walking through the Oxford Street store feels like stepping into a plush wonderland, with shelves bursting with bunnies, dragons, and even Jellycat’s famous food-themed toys.
Why Shop Here?
- Massive Selection: From classic Bashful Bunny to seasonal releases, Selfridges stocks hundreds of Jellycat designs.
- Exclusive Items: Look for Selfridges-exclusive Jellycats, like limited-edition colors or designs.
- Luxury Experience: The store’s vibrant displays and helpful staff make shopping a joy.
Pro Tip
Check the Selfridges website for online exclusives or click-and-collect options to skip the crowds. I once snagged a rare Jellycat Amuseable Croissant here—perfect for my foodie friend!
Address: 400 Oxford Street, Marylebone, London W1A 1AB
2. Hamleys: A Toy Wonderland on Regent Street
Hamleys, the world’s oldest toy store, is a must-visit for Jellycat shoppers. This seven-story toy emporium on Regent Street is packed with fun, and its Jellycat section doesn’t disappoint.
What to Expect
- Kid-Friendly Vibes: Staff often demonstrate toys, making it a great spot for families.
- Wide Range: Find everything from tiny keychain Jellycats to oversized plushies.
- Gift Options: Hamleys offers gift-wrapping, ideal for birthdays or holidays.
My Experience
I took my niece to Hamleys last Christmas, and she fell in love with a Jellycat Fuddlewuddle Lion. The staff even helped us pick a matching gift bag!
Address: 188-196 Regent Street, London W1B 5BT
3. Harrods: Luxury Meets Cuddly in Knightsbridge
Harrods’ toy department is a plush lover’s dream, with a dedicated Jellycat display that’s as luxurious as the store itself. Located in Knightsbridge, it’s perfect for shoppers seeking high-end gifts.
Highlights
- Premium Selection: Harrods carries rare and oversized Jellycats, like the Huge Bashful Bunny.
- Gift Services: Personalization and gift-wrapping make your purchase extra special.
- Iconic Setting: Shopping here feels like a London bucket-list moment.
Insider Tip
Visit during the holiday season for Harrods’ exclusive Christmas-themed Jellycats. Last year, I gifted a festive Jellycat Snow Dragon that was a total hit!
Address: 87-135 Brompton Road, Knightsbridge, London SW1X 7XL
4. John Lewis: Affordable Jellycat Finds on Oxford Street
John Lewis is a go-to for practical shoppers who want quality without breaking the bank. Their Oxford Street flagship store has a fantastic Jellycat range, from budget-friendly options to collectibles.
Why It’s Great
- Price Range: Find Jellycats starting at £10, ideal for small gifts.
- Online Perks: Order online for home delivery or in-store pickup.
- Family-Friendly: The store’s layout is easy to navigate with kids in tow.
My Pick
I love their Jellycat Amuseable Avocado—perfect for quirky home decor! Check their clearance section for discounts on older designs.
Address: 300 Oxford Street, London W1C 1DX
5. Liberty London: Boutique Charm for Collectors
Liberty London, known for its floral prints and curated goods, is a hidden gem for Jellycat fans. Tucked away in its Regent Street store, the toy section offers unique and collectible plushies.
What Sets It Apart
- Curated Selection: Liberty stocks hard-to-find Jellycats, like floral-themed or vintage-inspired designs.
- Charming Atmosphere: The store’s Tudor-style interior makes shopping feel magical.
- Perfect for Gifts: Pair a Jellycat with Liberty’s iconic gift bags for a luxe present.
My Story
I once found a rare Jellycat Blossom Bunny here that wasn’t available anywhere else. It’s now the star of my collection!
Address: Regent Street, London W1B 5AH (main entrance on Great Marlborough Street)
6. Foyles: Books and Plushies in Charing Cross
Foyles, the legendary bookstore on Charing Cross Road, isn’t just for bookworms. Their children’s section includes a delightful Jellycat display, perfect for pairing a plush with a storybook.
Why Visit
- Unique Combo: Buy a Jellycat and a matching book for a thoughtful gift set.
- Cozy Vibe: The bookstore’s quiet atmosphere is a nice break from busy London.
- Seasonal Picks: Look for holiday-themed Jellycats around Christmas or Easter.
My Recommendation
I love gifting the Jellycat If I Were a Bunny Book with a matching Bashful Bunny. It’s a hit with toddlers!
Address: 107 Charing Cross Road, London WC2H 0DT
7. Peter Jones: Sloane Square’s Jellycat Hub
Peter Jones, a John Lewis sister store in Sloane Square, offers a cozy alternative to Oxford Street’s hustle. Its toy department has a solid Jellycat selection, with a focus on classic designs.
Key Features
- Relaxed Shopping: Less crowded than central London stores.
- Quality Focus: Stocks durable, long-lasting Jellycats.
- Local Feel: Perfect for Chelsea residents or visitors.
My Tip
Check their loyalty program for discounts. I saved 10% on a Jellycat Cordy Roy Fox last visit!
Address: Sloane Square, London SW1W 8EL
8. Fenwick: Bond Street’s Plush Treasure Trove
Fenwick on Bond Street is a lesser-known spot for Jellycat shopping, but it’s worth a visit. Their toy department is small but mighty, with a curated Jellycat range.
Why It’s Special
- Hidden Gem: Fewer crowds mean a calmer shopping experience.
- Unique Finds: Stocks exclusive or discontinued Jellycats.
- Personal Service: Staff are super helpful with gift recommendations.
My Find
I scored a retired Jellycat Pudge Penguin here for half price—check their sales for deals!
Address: 63 New Bond Street, London W1S 1RQ
9. Westfield London: Jellycat in a Shopping Mega-Hub
Westfield London in Shepherd’s Bush is a one-stop shop for Jellycat fans. With stores like John Lewis, Hamleys, and independent boutiques, you’ll find plenty of plushies to choose from.
What to Love
- Variety: Multiple retailers under one roof.
- Convenient: Easy to reach via public transport.
- Food and Fun: Pair your shopping with a meal or movie.
My Advice
Visit Hamleys in Westfield for exclusive in-store Jellycats, like their London-themed designs.
Address: Ariel Way, Shepherd’s Bush, London W12 7GF
10. Independent Boutiques: Unique Jellycat Finds
London’s independent boutiques offer a personal touch for Jellycat shoppers. Stores like The Little White Company in Marylebone or Honeyjam in Notting Hill stock exclusive designs you won’t find in big retailers.
Why Go Indie?
- Rare Designs: Boutiques often carry limited-edition or retired Jellycats.
- Local Charm: Support small businesses while shopping.
- Gift Ideas: Many offer bespoke gift-wrapping or personalization.
Comparison Table: Where to Buy Jellycat in London
| Store | Location | Selection | Price Range | Unique Perks |
|---|---|---|---|---|
| Selfridges | Oxford Street | Massive | £10–£100 | Exclusive designs, luxury experience |
| Hamleys | Regent Street | Wide | £8–£80 | Kid-friendly, gift-wrapping |
| Harrods | Knightsbridge | Premium | £15–£150 | Personalization, festive exclusives |
| John Lewis | Oxford Street | Affordable | £10–£60 | Online perks, clearance deals |
| Liberty London | Regent Street | Curated | £12–£90 | Rare finds, charming atmosphere |
Note: Prices vary based on size and design. Check store websites for current stock.
Your Jellycat Adventure Awaits in London!
London is a Jellycat lover’s paradise, with iconic stores, cozy boutiques, and endless plushy possibilities. Whether you’re shopping for a gift, adding to your collection, or just indulging in some cuddly fun, these 10 spots have you covered. My personal favorite? Liberty London for its unique finds and magical vibe. Where will you start your Jellycat hunt? Let me know in the comments, and happy shopping!
